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April 7, 2026

Does Your Credit Card Cover Your Travel Insurance?

By Keith Martin, Executive Director, Canadian Association of Financial Institutions in Insurance (CAFII) As Canadians begin planning spring and summer travel outside of their home province or territory, many travellers assume that the trave...

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March 12, 2026

Mortgage Stress in Canada: Why Financial Resilience Matters More Than Rates

By Keith Martin, Executive Director, Canadian Association of Financial Institutions in Insurance (CAFII) Financial vulnerability isn’t just about payments — it’s about preparedness, clarity and understanding the insurance protection y...

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January 20, 2026

Are Canadians Really Protected? Understanding the Confidence Gap Around Insurance

By Keith Martin, Executive Director, Canadian Association of Financial Institutions in Insurance (CAFII) Many Canadians believe they have enough protection in place to weather a financial shock. But new national research suggests that confi...

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January 7, 2026

Financial Vulnerability Is Growing: Why Many Homeowners Could be Months From Trouble if They Lost Their Income

By Keith Martin, Executive Director, Canadian Association of Financial Institutions in Insurance (CAFII) For many Canadians, owning a home represents stability, security and a step toward long-term financial wellbeing. But new national rese...

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December 17, 2025

Who Needs Protection Most? What the Five Consumer Segments Reveal

By Keith Martin, Executive Director, Canadian Association of Financial Institutions in Insurance (CAFII) When Canadian homeowners think about protecting their family’s financial future, many focus on mortgage payments, savings, and day-to...

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October 20, 2025

Understanding Job Loss Insurance: What It Covers and When You Might Need It

By Keith Martin, Executive Director, Canadian Association of Financial Institutions in Insurance (CAFII) In today’s unpredictable job market, protecting your finances is more than just good planning, it’s essential. If you’re carr...

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September 11, 2025

Travel medical insurance for Canadian travellers: It Matters

By Keith Martin, Executive Director, Canadian Association of Financial Institutions in Insurance (CAFII) You may assume your healthcare coverage travels with you. But the moment you leave your province or territory, coverage becomes limited...

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June 25, 2025

Why it’s important to understand the difference between mortgage insurance and mortgage protection insurance

By Keith Martin, Executive Director, Canadian Association of Financial Institutions in Insurance (CAFII) Buying a home is one of the biggest financial decisions Canadians make. Along with it comes a host of insurance options—some required...

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May 5, 2025

Debunking myths and misconceptions about credit protection insurance

By Keith Martin, Executive Director, CAFII When it comes to financial security, homeowners and borrowers have many options to protect themselves and their loved ones. Credit Protection Insurance (CPI) is one of those options, which can help...

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April 25, 2025

Protecting Your Home and Finances: The Role of Credit Protection and Life Insurance for Canadian Homeowners

By Keith Martin, Executive Director, CAFII Owning a home is one of the most significant investments you can make. But what happens when life throws unexpected challenges your way? Whether it’s a sudden illness, an unforeseen disability, a...

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