Insurance Insights
5 Questions You Should Never Let an AI Answer Alone When It Comes to Credit Protection Insurance
June 19, 2026By Keith Martin, Executive Director, Canadian Association of Financial Institutions in Insurance (CAFII) Canadians are increasingly turning to artificial intelligence (AI) tools such as ChatGPT, Cop...
Read MoreMortgage Renewals Are Surging. Is Your Protection Keeping Up?
June 4, 2026By Keith Martin, Executive Director, Canadian Association of Financial Institutions in Insurance (CAFII) For millions of Canadian homeowners, 2025 and 2026 represent one of the most signif...
Read MoreDoes Your Credit Card Cover Your Travel Insurance?
April 7, 2026By Keith Martin, Executive Director, Canadian Association of Financial Institutions in Insurance (CAFII) As Canadians begin planning spring and summer travel outside of their home province or territ...
Read MoreMortgage Stress in Canada: Why Financial Resilience Matters More Than Rates
March 12, 2026By Keith Martin, Executive Director, Canadian Association of Financial Institutions in Insurance (CAFII) Financial vulnerability isn’t just about payments — it’s about preparedness, clarity an...
Read MoreAre Canadians Really Protected? Understanding the Confidence Gap Around Insurance
January 20, 2026By Keith Martin, Executive Director, Canadian Association of Financial Institutions in Insurance (CAFII) Many Canadians believe they have enough protection in place to weather a financial shock. But...
Read MoreFinancial Vulnerability Is Growing: Why Many Homeowners Could be Months From Trouble if They Lost Their Income
January 7, 2026By Keith Martin, Executive Director, Canadian Association of Financial Institutions in Insurance (CAFII) For many Canadians, owning a home represents stability, security and a step toward long-term ...
Read MoreWho Needs Protection Most? What the Five Consumer Segments Reveal
December 17, 2025By Keith Martin, Executive Director, Canadian Association of Financial Institutions in Insurance (CAFII) When Canadian homeowners think about protecting their family’s financial future, many focus...
Read MoreUnderstanding Job Loss Insurance: What It Covers and When You Might Need It
October 20, 2025By Keith Martin, Executive Director, Canadian Association of Financial Institutions in Insurance (CAFII) In today’s unpredictable job market, protecting your finances is more than just good planni...
Read MoreTravel medical insurance for Canadian travellers: It Matters
September 11, 2025By Keith Martin, Executive Director, Canadian Association of Financial Institutions in Insurance (CAFII) You may assume your healthcare coverage travels with you. But the moment you leave your provi...
Read MoreWhy it’s important to understand the difference between mortgage insurance and mortgage protection insurance
June 25, 2025By Keith Martin, Executive Director, Canadian Association of Financial Institutions in Insurance (CAFII) Buying a home is one of the biggest financial decisions Canadians make. Along with it comes a...
Read MoreDebunking myths and misconceptions about credit protection insurance
May 5, 2025By Keith Martin, Executive Director, CAFII When it comes to financial security, homeowners and borrowers have many options to protect themselves and their loved ones. Credit Protection Insurance (CP...
Read MoreProtecting Your Home and Finances: The Role of Credit Protection and Life Insurance for Canadian Homeowners
April 25, 2025By Keith Martin, Executive Director, CAFII Owning a home is one of the most significant investments you can make. But what happens when life throws unexpected challenges your way? Whether it’s a s...
Read MoreThe Unseen Risk: Why Canadian Homeowners Are Falling Short on Insurance
February 25, 2025By Keith Martin, Executive Director, CAFII For many Canadians, owning a home is a symbol of stability and achievement. Yet, beneath the surface, a trend has surfaced posing a significant gap in many...
Read MoreThe Future of Credit Protection Insurance in Canada: Powered by Technology and Consumer Choice
January 23, 2025By Keith Martin, Executive Director, CAFII. The Canadian insurance industry is undergoing a significant transformation driven by technological innovation and a growing consumer demand for digital ex...
Read MoreExploring Mortgage Insurance: A Hidden Opportunity
November 21, 2024By Keith Martin, Executive Director, CAFII. In the complex terrain of financial protection, mortgage life insurance often remains under the radar. This insurance, readily offered by banks and credit...
Read MoreCPI: A Safety Net for Canadian Homeowners on a Budget
November 8, 2024By Keith Martin, Executive Director, CAFII. For many Canadians, owning a home is a cornerstone of financial security. However, with rising costs of living, unexpected events like disability can disr...
Read MoreNavigating the CPI Claims Process with Ease
May 1, 2024By Keith Martin, Executive Director, CAFII. At the Canadian Association of Financial Institutions in Insurance (CAFII), we are committed to demystifying the claims process so Canadians can feel equi...
Read MoreSharing Insurance Insights with Our Stakeholders
January 9, 2023By Brendan Wycks, Co-Executive Director, CAFII. CAFII hosts a number of webinars each year that allow us to share insights into a range of insurance topics that are of interest to our stakeholders. ...
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Two More Educational Videos Added to CAFII Website
October 4, 2022By Keith Martin, Co-Executive Director, CAFII. I’m pleased to report that CAFII recently added two new educational videos to our website. The first video is about Job Loss Credit Protection Insura...
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Challenges of Keeping Pace with Canadians’ Evolving Insurance Needs
July 15, 2022By Brendan Wycks, Co-Executive Director, CAFII. New research by Deloitte Canada has found that collaboration across distributors, underwriters and even regulators of Credit Protection Insurance (CPI...
Read MoreConsumer Education Remains a Top Priority for CAFII
November 15, 2021By Keith Martin, Co-Executive Director, CAFII. Each year, CAFII invests time, energy and significant financial resources to gain insights into the evolving insurance needs of Canadians, and to provi...
Read MoreTravel Insurance More Important Than Ever
September 17, 2021By Brendan Wycks, Co-Executive Director, CAFII. COVID-19 significantly raised awareness of the need for travel insurance among Canadians travelling within and outside our country. And with good reas...
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Canadians Embrace Fintech & Insurance During Pandemic
June 17, 2021By Keith Martin, Co-Executive Director, CAFII...
Read MoreWhat Types of Insurance Should Homebuyers Consider?
May 25, 2021By Brendan Wycks, Co-Executive Director, CAFII...
Read MoreNew Video Helps Explain Insurance Products
May 4, 2021By Keith Martin, Co-Executive Director, CAFII...
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